The Marketing Magic That Got A 74% Home Value Increase

168 Ashmont Street, Unit 8, ASHMONT HILL, DORCHESTER | Sold for $695,000

Selling a home is more than just listing it on the market; it's about creating a vision that resonates with potential buyers. Recently, I had the pleasure of transforming a beautiful property that ultimately sold for 74% more than what the owners bought it for in 2016. Here’s how we achieved that success:

First, we tackled some listing preparation. A small investment in painting the kitchen cabinets made a world of difference, giving the space a fresh and modern feel. Next, we utilized our stager to seamlessly blend staging items with the owners' belongings, creating a lived-in yet aspirational look.

To capture the essence of the home, we brought in top-of-the-line professional photography and videography. The visuals were stunning and set the stage for an effective social media marketing campaign. Our efforts on Instagram were particularly successful, organically reaching nearly 200,000 users, with nearly 7,000 user-to-user video shares, and over 900 video saves. watch viral instagram reel here

The results were impressive: 10 private pre-market showings, driven solely by the social media buzz, two packed open houses, and multiple offers. The meticulous preparation and strategic marketing paid off, and the property sold for a significant profit, showcasing the power of a well-executed real estate strategy.

If you're considering selling your home and want results like these, let's work together to create a strategy that maximizes your home's potential. Contact me today to start your journey to a successful sale!